Women’s magazines – Love ’em or hate ’em?
Verily has broken new ground in women’s magazines, and we were grateful for our chance to feature Verily’s co-founder Janet Sahm in the March/April 2014 issue of Family Foundations. But, evidently, it hasn’t been an easy road.
Weeks after our interview, and just as our issue was about to be mailed, Verily subscribers received this message from the editor:
We started Verily with the simple idea that women’s magazines could be a positive, uplifting experience. And publishing Verily has largely been just that. The editors and I have been thrilled with the tremendous reception of Verily, from coverage on the Huffington Post & The Queen Latifah Show to your heartfelt notes of gratitude. It has been a joy to publish each issue.
As you might suspect, a print publication is also an expensive undertaking that requires significant financial resources to become profitable. While we have had tremendous growth in our subscriptions, we were unable to secure the necessary funding to support the publication of future print issues. Therefore, it is with sadness that we must announce that we cannot currently continue to publish Verily as a print magazine.
While this means we must take a break from the print publication for now, we are excited to continue bringing you our unique and quality content at verilymag.com. We at Verily will continue to do what we set out to do—be a resource for women to celebrate the best of who they are. All the fashion, relationships, culture, and lifestyle content you’ve come to love will now all be online—and in greater abundance—just a few clicks away. We’ll also be working on other ways to grow the Verily experience, so stay tuned for what’s in store!
This is frustrating, not because we just featured the magazine to our readers but because the magazine has been so refreshingly wonderful! The issues they did produce have all been uplifting, positive and beautifully designed, which together reflected the dignity of their readers in an inspiring way – unlike any other women’s magazine on the newsstand.
It’s good to hear they are continuing their mission in an online format for now as they strive to find funding to go back to print.
What do you think about women’s magazines? Is Verily something you would like to have in hand for either yourself or your daughters?